Book reviewers and bloggers can not only give you great reviews but can introduce you to their audience — sometimes a very LARGE audience! There are literally thousands of bloggers who either occasionally review or mention books, or who review books by the boat load. Getting a mention on a popular website such as the […]
How to get Book Reviews by cultivating relationships in Facebook Groups.
Author Groups or Circles Author groups or “circles” are small to large gatherings of “like minded individuals,” including in-person and on-line author help groups, readers groups, small support groups and masterminds. Joining or CREATING a group well before you need reviews is mandatory. It is totally unacceptable to join a group one day and ask […]
Kindle Instant Previews (aka Look Inside) Kindle Instant Previews allows you to embed full samples of your books directly onto your blog or website. The preview is similar to the Look Inside feature that lets customers preview samples of both kindle and print books before making a purchase. Not only does it add functionality to […]
It’s not just about buying a Fiverr Gig and WAITING for magic to happen … it’s about MAKING that magic happen! Here are a few ways that you can increase the effectiveness of any FREE or 99cent day promotions you are running. Give your book promotion an extra boost by following the actionable items on […]
Your Website or Author Blog is your MOST important marketing resource. You should be building it with two things in mind: #1 is to build your email list. #2 is to engage your followers. Whether you are starting with just one book, or you have many … each book should have a separate “sales” page […]
Some of them take less than a minute, while others are more complex but ultimately worth the time it takes. Your mission should be to get your Amazon book links in as many different places as you can! You should start promoting your Amazon book link as soon as you get it. Make link building […]
Drip Marketing is used by many of the biggest companies in the world in order to gain customers, keep customers and fuel sales. In the product realm, think “Coke,” or “Tide.” In the company branding realm, think “Apple” or “Microsoft.” I constantly get comments from both authors and self-publishers about the state of over-whelm they […]
Apparently this promotion idea has been around for a bit, but it is new to me and so I assume it may be new to a few of you! The other day, a regular customer of mine asked me if I would “support” his Thunderclap campaign. I honestly had NO idea what he was talking […]
If you’re wondering what people are saying about you on social media, there’s no better way to find out than through social listening. Here’s 7 great tools.