If you make ONE Blog Comment every day for a year … that’s 365 links to your website! Your traffic will increase and your name will be found on hundreds of different blogs.
Why Use Blog Commenting As a Traffic Building Strategy?
Looking for ways to drive traffic to your own website or blog? Blog commenting is an easy and simple technique that can be used successfully by any webmaster looking for more visitors. All you have to do it add comments on other people’s blogs, especially when they post good quality content.
You get traffic by linking back to your blog, product or service in two ways:
- When you post thoughtful and relevant comments, the blog owner will probably visit your site to see who you are. IF you add value to what is being discussed, visitors reading the post and your comments may also visit your blog.
- When done correctly, blog commenting is a very powerful technique to build a little or a LOT of SEO juice. The links you build will accumulate over time resulting in Google traffic. The trick to accumulating SEO juice is in commenting on RELEVANT blogs. If you have a website about training CATS, you will get SEO points when you comment on sites in the “pet” niche. You will get additional SEO points if you are commenting on “cat” related sites. You will get some, but far far fewer SEO points when you comment on a “marketing videos” website.
It is well worth your time to find and focus on sites in your own niche rather than commenting on a large variety of random topic sites.
How To Find Blogs Or Websites Related To Your Niche
- If you already have a list of favorite blogs in your niche. either bookmark them, or add them to a spreadsheet. Because they are your favorite sites visit and comment often.
- Search on Google or your preferred Search Engine to find blogs in your niche. Start by searching for the niche keyword + blog. for example if you wanted to find romance blogs, simple search for “romance blogs” and you will find enough of them to keep you busy for a lifetime!If your books are in a romance sub-niche, try to find blogs that are closely aligned by searching for “paranormal romance book blogs.” The closer you get to your niche, the better the quality of links you are building. This applies to both visitor discovery and to accumulating SEO juice.
3. Check the comments that visitors to YOUR blog have made. Chances are if they are interested in your website and blog posts they might have a blog that is related. Follow their links and check them out.
4. Here is a massive curated list of blogs you can comment on. Use this as a starting point, and then start building your own Blog Commenting master list.
Some of the blogs you find will be great to fantastic. They will have good content and good traffic. Be sure to subscribe to their RSS feeds so you know when new posts are made. As soon as you get an RSS announcement visit the blog and see if you can make a comment. Many blogs list their comments from first to last, if you are near the top of the list your comment will be seen by everyone.
Just to make this tricky … some blogs show comments from newest to oldest … so if a post is really popular consider coming back a month later and making another comment.
I have RSS feeds to ten of my favorite sites. I regularly get notifications of new posts. It streamlines the job of finding new posts to comment on, cutting the time I spend on this daily task in half.
The REALLY REALLY IMPORTANT Part
Of The Blog Commenting Process
Your comments must be interesting and informative, and MUST relate to the blog topic. If your comment has something that adds value, then readers may be interested enough in what you are saying to check YOU out.
I constantly get spam comments on my blogs that have nothing to do with the post, try to promote some product or are simple generic garbage looking for links. Sorry … but to me “Nice Post” doesn’t cut it and who ever posted it is NOT going to get any SEO juice from me. Yep, you guessed it … TRASH.
Don’t be afraid to disagree with someone, if you believe in something and you know your stuff, adding a bit of controversy or a different point of view creates interest and can drive tons of traffic back to the blog. Controversy can create a tsunami of replies. It keeps a conversation going and keeps visitors coming back to see more.
The blog owner will love you for creating return traffic, and people will click to your website to see who you are.
I am NOT saying you should go around disagreeing with everything you read. This has to be genuine. IF you see something and you have an opinion or experience that differs, or a good strong point to make, don’t be afraid to do it.
For example on one of MY blog posts, a reader said he had tried some of my suggestions and they didn’t work for him. He found a new software than was far superior and gave some reasons why. I followed his link, tested the new software and added it to the “revised version” of the post. Just a note here … he was NOT promoting his own product or an affiliate link.
IF you post a big juicy comment, see if you can subscribe to replies. Look for a little notification checkbox when you post your comment. You will get an email notification whenever someone else adds to YOUR comment. You can then follow up and add more to the conversation.
Your Daily Blog Commenting Routine
Make ONE comment every day and it will add up. One year later and you will have 365 links back to your website.
I am serious about the ONE comment. If you think that if writing one comment is good so therefore writing three is better, you are doomed to fail. Why? Because though blog commenting is simple, it is also work that takes time, thought and effort. It takes tenacity and patience. Don’t give up after a week or 30 days saying, “it doesn’t work.”
It WILL work, but only if you are consistent. Aim to be like a turtle who does a little every day vs the rabbit who jumps from one thing to another, making sure nothing will ever happen.
There is ONE rabbit you need to pay attention to … the Energizer Bunny. He has been going and going for almost three decades. Talk about smart marketing!
I agree to what you have mentioned in this post, comment and backlinking have been their since the googles panda update which mainly emphasized on good content and a high DA association. However, mostly people – as you have said – are only interested in leaving spam comments or unrelated links to other blog which in turn lowers that particular blog’s page rank down as result of those spam and unrelated links. It is vital that webmaster tools must be used frequently to make a blog or site free from such comments.
Also, good and healthy mutual exchange of links definitely helps boost one organic search rank a.k.a seo juice. Thanks for sharing the article. Appreciate it.
Actually, backlinking has been around LONG before the Panda Update. What the Panda update did was downgrade poor quality backlinks many webmasters were using to boost their rankings. Those who used hundreds and even thousands of poor quality backlinks found their rankings dropping from page one to page 1000.
Relevant comments, depending on the site the backlink is going to can create medium to huge quantities of SEO juice! LOL
Finally, my useless comments have a purpose!
All jokes aside, I have spent countless hours of my life writing up detailed and long replies to posts online, only to delete them before hitting the “submit” button, as I feel as if I’m wasting my own and the other person’s time.
I’m glad that within the blogging sphere, there is this small additional benefit, which can quiet down the little niggling “shh, no one wants to read what you just wrote” anxiety voice.
And hey, if it means I have more “justification” in reading more blog posts then that’s fine by me!
Thrilled that you took the time to write a comment here … Great start!
Oooh, this is great, I’m going to try this for the launch of the book that I’m writing. How do we ensure that our blog comments link back to our website without saying ‘check me out at http://www.awesomeauthor.com‘?
Hi Gemma, That’s definitely one way of making sure your website link shows up. Some commenting platforms ask for your website link and email address. They won’t publish your email address but WILL include your site link.
dylan leo says
I understand with everything you said in this piece; commenting and backlinking have been around, which stressed strong content and a high DA association. However, as you mentioned, most individuals are just interested in posting spam comments or irrelevant links to other blogs, which reduces the page rank of that specific site as a result of the spam and unrelated links. It is critical to employ webmaster tools on a regular basis in order to keep a blog or website clear of such remarks.
Often, a good and healthy conditional link exchange might assist enhance one’s organic search rank, also known as SEO juice. Thank you for sharing this content with us. Thank you very much.
very informative content. Happy to be here thanks a lot