I’ve considered using Facebook Ads to promote books several times. Each time I rejected it because the potential cost of the ads just didn’t make sense to market books priced under $5.00.
About a week ago, I was think about running Facebook ads for a customer who has a “series” of books. The plan was to drive traffic either to her author page or to her website and promote her entire series of romance books (11 in the series).
This morning when I saw an offering for “Facebook Ad Promotions” I first groaned … yet another shiny object to clutter my hard drive. I was going to pass, BUT decided, “what the heck,” and looked … and purchased. I purchased for two reasons … #1 because it was SPOT on and “promised” a way to get really low cost traffic (which in the case of books is a GOOD thing). But the final decision on my purchase was because this little product was getting great endorsements from marketing people I really admire.
Soooooo …. I don’t usually promote something sight unseen BUT, right now the price is UBER cheap. There’s a 30-day guarantee which gives you time to test-drive the program ideas and see if they work.
If you are considering jumping into the Facebook Advertising game for any reason … promoting your FB Fan page, selling stuff or promoting your books … take a few minutes and see if there is a fit.
Right now it is still $27 … but probably not for long.
TRANSPARENCY: If you buy using my link … I’ll make a fortune … perhaps a cup of Starbucks Cappuccino LOL!