Start Promoting Your Books NOW!

This year walk-in stores and online retailers, including Amazon are experiencing major supply-chain challenges.
.

COVID is the culprit and after two+ years, factories have shut down, prices have gone way way up, shipping is a gigantic mess and a shortage of computer chips is affecting “anything” that is electronic from cars to kids toys.

If you want to know more here are three articles that will help you understand the problems.

Business Insider

CTV News

Forbes

The bottom line is, if you haven’t already started, you should start shopping NOW … today!

In spite of the gloom and doom there is some GOOD NEWS for YOU!

Authors will be able to reap the benefits of low supplies, delayed shipping and empty shelves by selling their “instantly available” “no shipping problems” kindle books.

If you have been hesitating about promoting your books … my suggestion is to get started NOW. If you have paper based, low content books such as journals, coloring books, or planners start promoting as of yesterday!

You NEED to spread the word about your books as far and wide and as often as you can. You must make your books VISIBLE and you should pay attention to the old and still applicable marketing caution that a potential buyer has to see your message at least 9 times before they will take action.

Start upping your activity and book selling messages on ALL your social media accounts … Facebook, Twitter, Instagram and so on. If you have a website and/or an email list … increase your activity there. Not every message needs to “sell,” but all messages should lead your followers back to your books in one way or another.

Let’s be real. You will have a LOT of competition. This means that being shy and hesitant will not get the job done. It is not too much to post two or more times per week on each of your social media channels. It is not too much to send your email subscribers MORE messages reminding them of every single one of the books in your library.

Starting Dec 15th ramp up the frequency again and keep it going until January 2nd.

Why continue AFTER Xmas? Because many people will have received gift cards from Amazon and will be anxious to use them. Other people will have received gifts of Kindle devices, tablets and computers and will be looking for some great books to stock up on.

Whenever you hesitate, thinking “this is way too much,” STOP and ask yourself this …

Would COKE hesitate to send out yet another ad after already sending out tens of thousands of ads? NO they wouldn’t. Has the frequency of their ads stopped you from buying or drinking coke?

What about the Energizer Bunny? Is he ever going to stop telling you that you need more batteries? NOT in my lifetime! He’s already been “going and going and going” for over 40 years.

So put your bunny ears on and just DO IT!

LOL … hope this gives YOU the energy you need to get started NOW and to keep going even past January 2nd 2022!